Curb appeal is more important than you think.


Improved curb appeal makes the difference.

As real estate agents, we often find a nearly perfect home for our buyer, one that we know is made for them. We pull up to the front of the home, excited to show them the home of their dreams. But sometimes, our clients say, “Nope. Drive on!” (or something like that), and don’t even get out of the car.

If I cannot convince them to give it a shot, I ask if I can take a few minutes to slip in to see the home and leave a card, so I can provide feedback for the listing agent.

I cringe as we drive away, knowing full well that if my clients had taken a few minutes to view the interior, they possibly would have made an offer on the home.

Here’s the deal. They didn’t like something about the exterior. Maybe it was a big deal, like extremely outdated and damaged stucco, but I probably would not take them to a home like that. Usually, the reasons they give for not being interested in viewing the interior are similar to the following: “it’s too plain”, “not enough trees”, or “I hate the color of the door”.

How do you know what improvements need to be made? Here is where your listing agent comes in.

You have hired us, so put us to work! This is a basic service that we love to do! It is no sweat off our back, and it is just a part of what we do. We recognize it will create a more efficient sale, so please do not hesitate to ask for our opinion. Involve us from the start, so you don’t jump into large-scale projects that may be unnecessary. We can save you effort, money and time spent by providing you a short list of what little fixes will do the trick.

Throwing it back…

When my husband and I were newly married, about to sell our first home, a small condominium in Palm Desert, California, we enlisted the help of an incredible real estate agent. (Dave is still rocking it, 15 years later… Check out his gorgeous properties here.)

We just knew he would tell us to completely demolish the bizarre roman bathtub in the bathroom, replace hardware everywhere, repaint the whole condo…etc. We were so nervous, because we did not have the resources or the time for all of the fixes we thought he would recommend for us.

Well, you know what? He walked through and suggested the most simple, small fixes needed to prep our home. He told us to add a fresh plant here, a little caulk on the cabinetry there, and repaint a small bathroom. We were shocked. That’s it? So, no major remodeling needed? Sweet!! We did exactly as he recommended. Our condo sold in three days. This experience was eye-opening for me. I realized what a huge benefit it was to have our dedicated agent at our side, through the whole process.

Disclaimer: of course, if your home is older, and in need of giant repairs/renovations, you might have a bigger project on your hands. But most homes have potential that can be found with only a handful of improvements.

Trust your agent’s expert opinion. Don’t be afraid to ask for it! We love to help you achieve your goal of selling your home, and want it to be as simple and smooth as possible.

Curb appeal counts for more than you would think. Best wishes for quick and painless pre-listing improvements!

Thanks, Heather Johnson, REALTOR ® with Better Homes and Gardens® – Influence Partners in Pleasant Grove, Utah.

For more tips on how to get the interior of your home in shape, check out my post here.

For some fun before and after pics of some extensive curb appeal makeovers, check out BHG’s post here.

2 thoughts on “Curb appeal is more important than you think.

  1. probableman says:

    The majority of buyers want to fall in love, feel a connection, or some type of chemistry with the house they purchase….sometimes the little defects they look at are just excuses for lack of chemistry or connection…kinda like daring…lol


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